Writer, editor and strategist working with brands and publishers.
Patrick creates and leads engaging content. His work ranges from delivering exceptional brand identities to authoring pop culture hardbacks that refuse to be taken seriously. Patrick’s clients are global, just like his thinking.
Areas of Expertise
01
Content Strategy
Thinking that guides brands and businesses. Delivering high-level content systems, applied through a commercial lens. This work is founded on the belief that strategy can only succeed when user needs and business goals are simpatico for every detail of every project.
02
Content Design
More than just copywriting. Creating or curating the right content for the end user might mean drafting prose, or it could mean briefing in photography, video, audio or more. For any brand or campaign, knowing what to say is only as important as how it gets said.
03
Publishing Services
Command of the print and editorial processes. From commissioning authors, designers and fellow editors, all the way through to proofreading and prepress stages, Patrick understands the complexity of getting a book to market. Having worked with publishers of all sizes and scales, he is comfortable rolling up his sleeves at any point of the bookmaking process.
About
Patrick has lived and worked in Sydney, Melbourne and New York City. Upon completing postgraduate studies, Patrick began a career in design-led book publishing.
After serving as Editorial Project Manager at Smith Street Books, Patrick expanding the scope of content and clients he works with to include hospitality operators, global lifestyle brands, various levels of government and socially-minded design agencies.
Patrick is currently Editor at Right Angle, where he leads design, branding and communications projects that are founded in principles of place.